“The Greatest Show on Grass” returns on February 9, 2023, as the TPC Scottsdale course in Scottsdale, Phoenix, prepares for another action-packed weekend when the WM Phoenix Open tees off.

This prestigious PGA Tour stop is one of the season’s first major golfing calendar tournaments and one of the most popular.

The final round of the WM Phoenix Open coincides with Super Bowl Sunday, which has regularly assisted with the tournament’s crowd atmosphere and overall excitement.

And due to the growing popularity of the four-day events, it doesn’t just cater to golf fans but also the wandering fans who may not be usual spectators of the sport.

Over the years, the Phoenix Thunderbirds have done an excellent job adding events and activities to the Scottsdale event for the visitors looking beyond the PGA action. Food, drink, music, and sports wagering, to name a few, as the WM Phoenix Open offers something for everybody.

Since moving from the Phoenix Country Club to the TPC Scottsdale course in the late eighties, this specific event has evolved into a fan-friendly course that welcomes everyone at this stop on the PGA Tour.

Often referred to as “The Greatest Show on Grass,” its evolution hasn’t slowed down in recent years, as the fan experience heightens each year, whether you’re there to see the world’s best golfers or for something more.

Pat Williams, the tournament’s chairman for the 2023 Phoenix Open, said: “We like to challenge ourselves to see how we can get the venue to change from year to year. We’re happy the community comes out every year and supports us.”

Each year the tournament organizers deliver multiple pro-ams as a part of the pre-tournament activities.

The Carlisle Pro-Am begins on Monday and allows fans to play alongside PGA pros. The Annexus Pro-Am is on Wednesday, as local celebrities join the PGA’s finest professional golfers and sponsors of the tournament.

The 2023 Annexus Pro-Am will feature Olympic Gold Medallist Michael Phelps and two former Arizona Cardinals players, Larry Fitzgerald, and J.J. Watt.

“The Shot of Glory” is the main event of the Annexus Pro-Am, when celebrities and sponsors tee off at the renowned par-3 16th for a charitable competition. Whoever hits their ball closest to the pin is gifted a donation to their chosen charity.

“The pro-ams are a great way to come out and see the golf course when it’s a little bit less crowded, but on Wednesday, we’re expecting to see over 100,000 fans,” Williams said.

RELATED: How to watch the WM Phoenix Open

WM Phoenix Open 2023 Music

Another common feature at the tournament is the Coors Light Birds Nest, as local music artists and bands get on stage to provide the masses with live music in the entertainment tent.

The tent has featured major-selling record artists, and the household names continue in 2023, as the Chainsmokers, Machine Gun Kelly, and Jason Aldean will perform during the four-day-long music event.

“We realized there was a demand for entertainment after the golf ended. It’s been a tradition to have the Birds Nest for 50-plus years,” Williams said. “Since we moved to Scottsdale, we were able to build another venue on the campus to keep people entertained as well as provide another revenue source.”

A unique concert is held at the 16th hole, as the stadium and luxury suites have been built around the short hole. Known as the “Concert in the Coliseum,” it will return in 2023 with Maroon 5 headlining.

Sports Betting: Rory McIlroy Isn’t Favored

The latest addition to the TPC Scottsdale spectacle is an on-site DraftKings sportsbook. Construction will be completed for next year’s event and will make history as the first on-site sportsbook at a PGA Tour event.

“As part of the PGA’s partnership with DraftKings, DraftKings was given a choice to open one sportsbook at any tournament they wanted and decided to pick our tournament,” Williams commented.

It was the wisest decision for DK to select the tour, as the huge crowds and golf fans will undoubtedly generate interest in the sportsbook’s services.

The best legal online sportsbooks released future odds on the WM Phoenix 2023 in advance. Although the four-time major winner and world’s No.1 golfer, Rory McIlroy, has confirmed his participation, Jon Rahm has received the spotlight from the bookmakers thus far followed by Rory Mcllroy.

That said, after finishing T13 in his debut at TPC, it’s not that much of a surprise that McIlroy isn’t favored ahead of Jon Rahm. Rahm has started 2023 with consecutive victories on the PGA Tour, and when competing at the WM Phoenix Open, he’s never finished worse than T16 from seven appearances.

Scottie Scheffler won the 2022 WM Phoenix Open and could be one to watch with odds of +800.

WM Phoenix Open Top 10 Odds 2023

• Jon Rahm +550
• Rory McIlroy +750
• Scottie Scheffler +800
• Justin Thomas +1000
• Tony Finau +1400
• Viktor Hovland +1400
• Collin Morikawa +1400
• Xander Schauffele +1600
• Hideki Matsuyama +1600
• Patrick Cantlay +1600
• Jordan Spieth​+1600
• Sam Burns​+2000
• Will Zalatoris​+2000
• Sungjae Im​+2000
• Max Homa​+2500
• Matt Fitzpatrick +2500

WM Phoenix Open 2023: Food, Drinks & Fun

The fun doesn’t start and stop inside the grounds, as fans can enjoy a plethora of entertainment in Scottsdale as we approach the Super Bowl Weekend/WM Phoenix Open main events.

ESPN will host a tailgate on Main Street, their location, for most of the Super Bowl week. Fans that aren’t watching the live shows will be eating, drinking, and playing games.

“ESPN was in Scottsdale in 2008 and 2015, and we’re welcoming them back again this year,” said the Director of Tourism and Events, Karen Churhard. “They will be there daily from 8 a.m. to 8 p.m. from Feb 8 until Feb 13.”

The WM Phoenix Open perfectly shines new eyes on the sport of golf while providing a multitude of ways to keep them entertained. It’s a family-friendly event jam-packed with things to do, hear, see, drink, and eat.