TaylorMade will introduce two new ranges in 2018 with the launch of the TaylorMade M3 and M4 drivers, woods and irons – and there is industry-first ground-breaking technology to benefit all golfers.

The all-new M3 and M4 clubs will be released for sale in February and will include “Twist Face” technology in both drivers. The unique design of the multi curves and accentuated curvature in the face creates the new feature, which is designed to help bring the ball path back to centre.

What is Twist Face technology?

It is a brand new design for starters, and one which left Dustin Johnson, Rory McIlroy, Justin Rose, Jon Rahm and Jason Day all in awe of what it can do when they were part of video teasers released by TaylorMade.

The idea behind Twist Face is to allow golfers to hit straighter shots and enjoy more success in finding fairways. The technology helps bring the ball path back to centre, even on shots struck out of the toe or heel of the M3 or M4 driver.

The key to the design is the curvature of the face. It has been created to deliver a corrective face angle on off-centre impacts and therefore correct a bad shot so that it doesn’t lose distance or direction.

Tiger Woods, who will be using the new drivers, said: “Twist Face is a game-changer. It really is. TaylorMade has always been the leader in drivers and technology – this is just another reason why TaylorMade is so good.”

TaylorMade explain the technology in the video below:

And when the world’s leading golfers tried it out:

TaylorMade M3 Driver

The TaylorMade M3 driver has the Twist Face technology and should produce straighter and longer drivers – even on mishit shots. The ground-breaking feature is joined by a new Hammerhead slot in the face, giving golfers a 67 per cent larger sweetspot to strike from. The adjustable hosel and Y Track setting on the sole help create more than 13,000 combinations of loft and lie angles, more than the earlier released TaylorMade M1 driver it is replacing.

TaylorMade M3 Woods

The TaylorMade M3 woods are available in both fairway and hybrid variety, although neither have the Twist Face technology incorporated into them. Replacing the M1 versions, the adjustable weights are heavier but the clubs are actually lighter. The adjustable slide tracks have been moved forward on both to make the woods more flexible.

TaylorMade M3 Irons

The TaylorMade M3 irons are extremely flexible with a low CG helping to improve feel and control as well as maximise distance. The irons feature Ribcor technology with two bars positions across the hitting zone for a solid and stiff club.

TaylorMade M4 Driver

The TaylorMade M4 driver has the Face Twist technology as its big selling point, but the lesser amount of adjustable feature make it more user-friendly for amateur golfers than the M3. The clubhead size has been increased from the M2 with the curved Geocoustic sole helping to increase the sweetspot area and an adjustable hosel.

TaylorMade M4 Woods

The TaylorMade M4 woods has been redesigned from the previous M2 version and now produce a higher launch angle courtesy of a lower CG. The new sole panel helps increase ball speed and distance on both the fairway wood and hybrid, which is set up with a draw bias.

TaylorMade M4 Irons

The TaylorMade M4 irons also have the Ribcor technology incorporated into the clubhead along with the Face Slots that are in the M3 design. The only difference is, those features have only been added up to a 7-iron. Once again, they are a very forgiving set of irons.