Amazon has made a move into the golf ball section by launching the in-house Amazon Basics Core Soft Golf Ball as an affordable and budget option.
The world’s bigger online retailer sells millions of golf balls every month to customers around the world and now has it’s own model under the Amazon Basics brand.
Released in October 2025, the new ball is positioned as an affordable, beginner-friendly option targeting casual and high-handicap players seeking soft feel and solid distance without the premium pricing of tour-level models.
The Core Soft balls feature the familiar Amazon tick logo, has a low compression to suit many golfers and offers good distance with greenside control.
Pros & Cons
✅ Extremely affordable and one of the least expensive conforming golf balls on the market
✅ Trustworthy manufacturer being made by SM Global, which also produces Costco’s Kirkland Signature balls
✅ Ionomer cover offers durability and scuff resistance
✅ The low-compression core promotes longer carry and a straighter flight
✅ Comes with a basic alignment line to help with putting accuracy
❌ Not ideal for faster swingers
❌ Limited greenside spin from the ionomer cover
❌ Lacks advanced multi-layer designs found in higher-end balls
Amazon Soft Core Basics Golf Balls Design & Features
Amazon’s Core Soft are a new addition to the market in the cheap golf balls sector and set to be a real disruptor to other brands with similar budget options.
Suitable for all skill levels, the ball is really being tareted at beginners, casual golfers and high-handicappers who don’t want to break the bank but want solid and reliable performance.
The balls are made by SM Global, the same company that manufactures Costco’s Kirkland Signature models, and the Soft Core has a simple two-piece design with a low-compression core and ionomer cover.
Forgiveness, durability and a soft feel rather than tour-level spin characteristics is what the Amazon Basics golf ball offers.
Expect maximum carry distance and reduced sidespin that causes hooks or slices, as well as slightly increased greenside spin for better feel on chips and putts.
The low-compression core means it is best suited to golfers with moderate to slow swing speeds, Golfers with faster swings may find the ball too soft and lose some control or distance efficiency.
The ball also features 338 aerodynamic dimples for a stable yet high-launch trajectory even in light wind and to help maintain distance.
Alignment aids also features on the side of the Soft Core Basics ball to assist with putting accuracy. They are sold in white or yellow options.
Amazon Basics Core Soft Golf Balls Review: Are they any good?
It’s been a long while coming but Amazon are here with a golf ball that aims to disrupt the value end of the golf ball market.
At just $1.20 per ball or slightly over $1 per ball in the 24‑pack, the Core Soft is about to do just that and there is a lot of positives in terms of performance and not just the cost.
The low-compression design helps generate longer carry distances for slower swing speeds while maintaining a soft feel off the clubface.
The ionomer cover offers moderate spin control, particularly around the green, although performance doesn’t match premium urethane-covered balls like the Titleist Pro V1.
That said you are paying a snip of the cost of the likes of the Pro V1 and the solid durability, soft feel over advanced spin or tour precision and could distance levels make it a strong low-cost alternative for golfers.
FAQs
When we the Amazon Soft Core golf balls launched?
The budget ball was released in October 2025 as a new value-for-money option.
How much do Amazon golf balls cost?
The Core Soft Golf Balls are priced at $14.49 per dozen (around $1.20 per ball) or $24.16 for 24 balls, making them one of the cheapest options on the market.
Currently, they are available only through Amazon US, with UK shipping available for an additional $9.50, though not yet on Amazon UK.
What colors are available in the Amazon Basics golf balls?
They are sold in white or yellow options.
James is an avid golfer and reviews golf equipment and new gear for GolfReviewsGuide.com as well as providing the latest golf news. You will find him on a golf course wherever possible.